Head Strong To Make A Difference

Minnesota Features

November 14, 2016

Christina|Lake Time Magazine

We love LYM. How was it first inspired? 

We founded Love Your Melon in an entrepreneurship class at the University of St. Thomas in St. Paul. On a mission to improve the lives of children battling cancer since October 22nd, 2012, Love Your Melon began with the simple idea of putting a hat on every child battling cancer in America.


So how did you do it?

In 2014, Love Your Melon embarked on two nationwide tours and spread its mission from coast to coast. After meeting amazing individuals at colleges all over the country who wanted to get involved, we developed the Campus Crew Program - a commmunity of like-minded college students motivated by the experience of making a difference in the lives of childred battling cancer. To date, more than 11,000 students at 700 different colleges and universities have joined the story. 

 

What was your goal?

Originally, we set out to donate 45,000 hats to children undergoing cancer treatment. Our next goal was a significant one - to donate one million dollars to pediatric cancer research and also provide immediate support to the children and their families.  In 2015, we donated over 1.5 million dollars and our Campus Crews personally donated 51,264 hats at 705 donation events in 46 states.

 

What's the impact as of today? 

Fifty percent of net profit from the sale of all Love Your Melon products is donated to Love Your Melon's nonprofit partners in the fight against pediatric cancer. Our partners work in the field of pediatric oncology, fund cancer research initiatives, and provide immediate support for families of children battling cancer.


Why Therapeutic Treatments?

As children go through the challenging battle of cancer treatment they need more than just medicine. Therapeutic treatments can increase treatment success and at Love Your Melon we are dedicated to providing this relief for children by creating an adventure they will never forget. We are able to take them on a helicopter, plane, boat, or limo ride. Love Your Melon hats allow us the opportunity to get to know these amazing kids personally and learn more about how we can make
a difference.